Sport Management (4 years, Bachelor of Business Administration)


The BBA in Sport Management offers students the opportunity to gain knowledge and practical skills in an integrated program of study. Courses cover fundamental business principles in sport, financing, marketing, ethics, and facilities management. An optional one-week, intensive course at the Real Madrid International School (RMIS), supported by Real Madrid FC in collaboration with the European University of Madrid, enables students to attain a Diploma in Sport Management from RMIS, in addition to a BBA in Sport Management from the European University of Cyprus.


Employment Opportunities

Team/Federation Sport Management, Recreation/Leisure Center Management, Hotel Facilities Management, Event Promotion.


Program Outline

All students pursuing the Bachelor degree in Business Administration majoring in Sports Management must complete the following requirements:

Degree Requirements Credits ECTS
General Education Requirements 24 42
Business Core Requirements 45 77
Major Requirements 51 105
Free Electives 9 16
Total Requirements 129 240

General Education Requirements 24 Credits 42 ECTS
English and Communication 9 16
Code Course Title Credits ECTS
COM101 Public Speaking 3 5
ENB220 Writing for Business Studies 3 6
ENB225 Business Communication in English 3 5
Humanities & Social Sciences2 9 16
Code Course Title Credits ECTS
N/A Philosophy, Psychology, Sociology, History, or Political Science 9 16
Mathematics 3 5
Code Course Title Credits ECTS
MAT115 Statistics I 3 5
Computer Science 3 5
Code Course Title Credits ECTS
CSC190 Computer Fundamentals and Applications 3 5

Business Core Requirements 45 Credits 77 ECTS
Code Course Title Credits ECTS
ACC112 Introduction to Financial Accounting 3 5
ACC113 Introduction to Managerial Accounting 3 5
BUS101 Introduction to Business 3 5
BUS111 Finite Mathematics for Business 3 5
BUS195 Business Calculus and Applications 3 5
BUS201 International Business 3 5
BUS360 Innovation and Entrepreneurship 3 5
BUS401 Business Policy and Strategic Management 3 6
ECO101 Principles of Microeconomics 3 5
ECO102 Principles of Macroeconomics 3 5
FIN101 Essentials of Financial Analysis 3 6
LAW101 Business Law I 3 5
MAR101 Introduction to Marketing 3 5
MGT101 Principles of Management 3 5
MGT205 Organizational Behavior 3 5

Major Requirements 51 Credits 105 ECTS
Code Course Title Credits ECTS
BUS215 Business Research 3 6
BUS411 Senior Project 7 10
LDR230 Essentials of Leadership 3 6
SPT101 Introduction to Sports Management 3 6
SPT201 Historical and Social Aspects of Athletics 3 6
SPT205 Ethics and Legal Issues in Sports 3 6
SPT305 Marketing Strategies in Sports 3 6
SPT330 The Economics and Finance of Sports 3 6
SPT345 Sport Communication 3 6
SPT390 Internship in Sports Management 3 10
SPT401 Facility Management and Event Planning 3 6
SPT409 Effective Management of Sport Delivery System 3 5
Sports Management Electives 15 26

Students select Five (5) of the following courses

Code Course Title Credits ECTS
HOM206 Sport Tourism Planning and Management 3 5
MAR309 Marketing of Services 3 6
MGT206 Small Business Management 3 6
MGT240 Human Resource Management 3 5
POL315 Sport Governance and Politics in Modern Europe 3 6
PSY251 Sports Psychology 3 5
SOC219 Sociology of Sport 3 5
SPT326 Exercise Physiology and Human Performance 3 5
SPT405 Independent Study in Sports Management 3 6
SPT406 Special Topics in Sports Management 3 6

Free Electives 9 Credits 16 ECTS

1 Students who do not meet the level of English for the course COM101 can alternatively register in the Course COM100-Fundamentals of Speech.

2 No more than two courses can be taken from a discipline unless otherwise specified.


Previous Degree Requirements

Objectives & Outcomes

General Objectives
  • To develop the student’s capacity to think, write and speak effectively and creatively
  • To develop an appreciation of and respect for social, moral, and ethical values as the foundation of one’s relationship to others and one’s responsibilities to the community;
  • To develop the student’s analytical, decision-making and communication competencies together with those qualities of self-reliance, responsibility, integrity and self-awareness which will promote personal achievement and contribution to organizations;
  • To build breadth of perspective through the general education requirements and provide sufficient specialization to meet basic professional and career requirements;
  • To provide the student with the necessary requirements for academic and/or career advancement.


Specific Objectives
  • To provide students with a foundation in Business in general and Sports Management in particular;
  • To develop the required management skills and qualities so that graduates in Sports Management will be prepared to meet the challenges and to take advantage of the wide range of opportunities within one of the most dynamic industries;
  • To help students experience the application of analytical and evaluative approaches designed to encourage creative problem solving in the sports industry;
  • To provide structured practical experience of work in the sports industry. Students build on previously learned skills and knowledge to develop new management and behavioral skills.


Learning Outcomes

Upon successful completion of the programme, students should be able to:

  • Demonstrate their ability to communicate effectively in business situations through speaking, writing, and by use of electronic media.
  • Demonstrate their ability to build teams and work effectively within them.
  • Demonstrate awareness and capability of analysis of environmental (economic, social, political, legal, and ethical) trends and their impact on individuals and businesses.
  • Describe the application of manual and computer-based quantitative and qualitative tools and methodologies in identifying and solving problems and making decisions in business situations.
  • Critically evaluate and apply concepts, techniques, strategies, and theories from any appropriate discipline in business contexts.
  • Describe the sports delivery system and explain the mechanisms of the relevant decision making at a global and local level.
  • Demonstrate the ability to prepare plans for a sport organization.
  • Specify the various leadership roles and practices that could be employed in a sport context.
  • Demonstrate an understanding of planning and managing sport events.
  • Demonstrate appreciation of the important ethical and legal implications in sports management decisions.




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Alumni Profiles

Andreas Koyias

Program of Study: Sport Management (Bachelor of Business Administration)

Year of Graduation: 2007

Working as: General Manager, Doxa Katokopias FC

My decision to study at European University Cyprus has proven to be very important - critical, I would say - both at personal and professional level. I was given the opportunity to develop and Read more

Nikolas Vasileiou

Program of Study: Sport Management (Bachelor of Business Administration)

Year of Graduation: 2011

Working as: Marketing Section, FC Anorthosis

“Για μένα, τo Ευρωπαϊκό Πανεπιστήμιο Κύπρου ήταν μία εμπειρία ζωής! Μόνο θετικά πράγματα έχω να σκεφτώ από τις σπουδές μου εκεί. Ίσως είναι μία από τις λίγες φορές στη ζωή μου που ακόμη και τις Read more

Careers & Employment

Description of Profession

Specialists in Sport Management deal with the organization and management of sport events of both national and international level.  The profession requires management skills and knowledge of management, marketing, sociology, economics and law as well as love for sports. Graduates of the program are supplied with modern knowledge management issues in sports, with the ultimate aim of improving the organization and management of sport organizations.


Job Skills

  • Communication skills
  • Organization skills
  • Leadership skills
  • Stress Management
  • Teamwork
  • Problem solving


Sectors of Employment

  • Public & Private
  • NGOs
  • Sport (Exercise Specialized Centers, Sports Clubs, Sports Centers, Cyprus Sports Organization)
  • Tourism
  • Media


Career Options

  • Sports Manager
  • Fitness center officer
  • Fitness officer at a hotel unit
  • Sports Counselor
  • Sport Events Organizer
  • Sports Officer in Media organisations


Further Studies

  • Graduates in Sports Management have the opportunity to enrich the curriculum and knowledge through additional academic studies in Business Administration (MBA) or other Business Post Graduate Degrees.


EUC Internship Program

The Career Center offers internship programs to third and fourth year through which they can obtain real work experience in their field of expertise. Through the course students also have the opportunity to visit and practice in Real Madrid, Spain.


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